As the lead designer on this project, I worked with a team of researchers, copywriters, physicians, clinical fellows, and developers to create an effective experience for both patients and physicians. I was responsible for designing thoughtful prototypes based upon the research that was conducted.
Current prototype of the patient's web application.
Early mockup of patient's mobile application. Initially Patient's Choice was going to be tested for patient's looking for primary care. We decided to move to obstetrics because the patient to doctor relationship is more intimate. We also decided to move to a more personality and scheduling heavy approach rather than focus on a physician's services. We learned that most OB/GYNs within the same practice use similar approaches so there is not much to differentiate between providers.
Current mockup of physician's web application.